Emmys — Experiential Campaign

Integrated campaign translating award-show prestige into high-impact visual and event touchpoints.

A multi-touchpoint campaign built around the Emmys as a globally recognized, televised cultural event. The system extends beyond static branding into experiential and environmental placements, including nomination materials and large-scale outdoor media. Each element is designed to amplify anticipation, visibility, and prestige, translating the language of award culture into bold, contemporary executions.

Services:

Experiential Branding

Experiential Branding

Client:

the Emmy Awards

the Emmy Awards

Year:

2022

2022

Overview

Designed to capture the scale and cultural weight of the Emmys, this project explores how visual identity can operate across broadcast, physical, and urban environments to reinforce presence and relevance.

Overview

Designed to capture the scale and cultural weight of the Emmys, this project explores how visual identity can operate across broadcast, physical, and urban environments to reinforce presence and relevance.